BCL communications

  Why we do it

BCL Editorial: the power of language
One of our goals is to ensure that messages are highly convincing across cultures. By using language that meets a high standard of excellence, we avoid stumbling on misunderstandings. This is also a way to fully tap into the wealth of dialogue in diverse languages and cultures as a powerful resource for fruitful, innovative and creative collaboration.

  What we’ve done:

Audiences

• International audience perception studies

Benchmark studies

• Best practices in international communication benchmark studies

Chief Officers and Senior Executives

• Speeches writing for CEOs and executives speaking to international audiences (European Commission, Davos, the Earth Summit of Johannesburg, the World Energy Council)
• Quality control of all international correspondence

Finance

• Editorial assistance for international versions of annual reports
• Editorial assistance for international roadshows: assistance and consulting on messages and presentations

Press

• Assistance for defining key messages and writing press releases

External and internal international communications

• Books and brochures in various languages
• Internet and intranet sites: international versions and updates
• Copywriting of staff newsletters and DVDs in various languages
• Writing of in-house guidelines on language use and glossaries

Books and Publications

• Writing, editing, translation and quality control of articles for international publications